{"id":104829,"date":"2021-02-05T11:23:28","date_gmt":"2021-02-05T10:23:28","guid":{"rendered":"https:\/\/blog.artsupp.com\/el-museo-arqueologico-nacional-de-taranto-llega-a-tik-tok\/"},"modified":"2021-02-05T11:23:28","modified_gmt":"2021-02-05T10:23:28","slug":"el-museo-arqueologico-nacional-de-taranto-llega-a-tik-tok","status":"publish","type":"post","link":"https:\/\/blog.artsupp.com\/es\/el-museo-arqueologico-nacional-de-taranto-llega-a-tik-tok\/","title":{"rendered":"El Museo Arqueol\u00f3gico Nacional de Taranto llega a Tik Tok"},"content":{"rendered":"\n<p><strong>La directora Eva Degl\u2019Innocenti: \u201chablamos a la clase dirigente del futuro\u201d<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/blog.artsupp.com\/il-marta-cuore-del-mediterraneo\/\">El <strong>Museo Arqueol\u00f3gico Nacional de Taranto<\/strong><\/a> &#8211; <a href=\"https:\/\/www.artsupp.com\/it\/MARTA\">MArTA<\/a> es una \u00e1gora del siglo XXI, centro de educaci\u00f3n e investigaci\u00f3n, espacio de vida, di\u00e1logo y compartir, en un impulso continuo hacia el futuro.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img fetchpriority=\"high\" decoding=\"async\" width=\"578\" height=\"1024\" src=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.59-1-578x1024.jpeg\" alt=\"\" data-id=\"84593\" data-full-url=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.59-1.jpeg\" data-link=\"https:\/\/blog.artsupp.com\/?attachment_id=84593\" class=\"wp-image-84593\" srcset=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.59-1-578x1024.jpeg 578w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.59-1-169x300.jpeg 169w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.59-1-768x1361.jpeg 768w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.59-1-867x1536.jpeg 867w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.59-1-600x1063.jpeg 600w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.59-1.jpeg 903w\" sizes=\"(max-width: 578px) 100vw, 578px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"579\" height=\"1024\" src=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.591-1-579x1024.jpeg\" alt=\"\" data-id=\"84594\" data-full-url=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.591-1.jpeg\" data-link=\"https:\/\/blog.artsupp.com\/?attachment_id=84594\" class=\"wp-image-84594\" srcset=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.591-1-579x1024.jpeg 579w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.591-1-170x300.jpeg 170w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.591-1-768x1359.jpeg 768w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.591-1-868x1536.jpeg 868w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.591-1-600x1062.jpeg 600w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.15.591-1.jpeg 904w\" sizes=\"(max-width: 579px) 100vw, 579px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>Para nosotros, el futuro es tambi\u00e9n una expresi\u00f3n comunicativa moderna para hablar a todos y al \u201c<em>no p\u00fablico<\/em>\u201d. As\u00ed, tras el gran \u00e9xito de donaciones para las tarjetas navide\u00f1as del <a href=\"https:\/\/blog.artsupp.com\/il-marta-cuore-del-mediterraneo\/\">MArTA<\/a>, que permit\u00edan regalar un tour virtual en 3D dentro de los tres pisos de exposici\u00f3n del Museo Arqueol\u00f3gico Nacional de Taranto (alrededor de 13 mil accesos), hoy tambi\u00e9n estamos en <a href=\"https:\/\/www.tiktok.com\/@martamuseo?\">Tik Tok<\/a>.<\/p>\n\n\n\n<p>El desembarco en este canal de masas para la comunicaci\u00f3n en l\u00ednea se inserta en el proceso de trabajo continuo que hemos concebido desde el principio como un proyecto de co-creaci\u00f3n territorial.<\/p>\n\n\n\n<p>Junto a los encuentros seminariales de profundizaci\u00f3n que continuamos difundiendo a trav\u00e9s de Facebook y Youtube, la historia de los hombres y mujeres, de las civilizaciones que han caracterizado este territorio euro-mediterr\u00e1neo que nuestros hallazgos cuentan, son tambi\u00e9n clips de pocos segundos que despiertan curiosidad, educan y contribuyen al desarrollo.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.58.48-1-576x1024.jpeg\" alt=\"\" class=\"wp-image-84596\" srcset=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.58.48-1-576x1024.jpeg 576w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.58.48-1-169x300.jpeg 169w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.58.48-1-768x1366.jpeg 768w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.58.48-1-864x1536.jpeg 864w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.58.48-1-600x1067.jpeg 600w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-01-13-at-10.58.48-1.jpeg 899w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure><\/div>\n\n\n\n<p>La actividad del <a href=\"https:\/\/www.artsupp.com\/it\/MARTA\">MArTA<\/a> en las redes sociales es tambi\u00e9n \u201ccuidado\u201d y curadur\u00eda: como la gesti\u00f3n, la educaci\u00f3n y la investigaci\u00f3n, la conservaci\u00f3n, la protecci\u00f3n y la valorizaci\u00f3n. Este \u201ccuidado\u201d nos permite compartir y transmitir el patrimonio cultural, utilizando todos los lenguajes requeridos por la modernidad, para entregarlo a la nueva clase dirigente del futuro.<\/p>\n\n\n\n<p>La cultura no es est\u00e1tica, necesita de una ciudadan\u00eda activa capaz de compartirla, transmitirla y contarla, regener\u00e1ndola tambi\u00e9n en el estilo comunicativo, pero conserv\u00e1ndola en su valor hist\u00f3rico, humano, social y de potencial de desarrollo.<\/p>\n\n\n\n<p>Es una cultura viva que camina sobre las piernas de hombres y mujeres de todas las edades y de cada extracci\u00f3n social.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<iframe height=\"578\" width=\"325\" src=\"https:\/\/www.tiktok.com\/player\/v1\/6916806289012149506?embed_from=oembed&#038;music_info=1&#038;description=1&#038;autoplay=1&#038;muted=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; fullscreen; gyroscope; picture-in-picture; web-share\" allowfullscreen loading=\"lazy\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>El nuevo p\u00fablico que ha llegado a trav\u00e9s de <a href=\"https:\/\/www.tiktok.com\/@martamuseo?\">Tik Tok<\/a> est\u00e1 representado por miles de \u201cme gusta\u201d en muy pocos d\u00edas y un p\u00fablico objetivo que va de los 8 a los 25 a\u00f1os.<\/p>\n\n\n\n<p>Zoom intensivos con relatos de los hallazgos individuales, el \u201c<strong>MArTA pop<\/strong>\u201d con di\u00e1logos entre estatuas e iconograf\u00edas, han sido nuestros primeros enfoques para ir m\u00e1s all\u00e1 de las meras tendencias creativas de la red social, pero continuando a perseguir la visi\u00f3n de una arqueolog\u00eda hacia el futuro, capaz de enriquecer y dar nueva vida a nuestro patrimonio cultural.<\/p>\n\n\n\n<p>Este es el \u201c<strong>Pasado para el futuro<\/strong>\u201d del MArTA: conocer el pasado para comprender el presente y construir el futuro.<\/p>\n\n\n\n<p>El canal Tik Tok del Museo <strong><a href=\"https:\/\/www.tiktok.com\/@martamuseo?\">@martamuseo<\/a><\/strong> ya est\u00e1 activo con contribuciones de registros ling\u00fc\u00edsticos inclusivos.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<iframe height=\"578\" width=\"325\" src=\"https:\/\/www.tiktok.com\/player\/v1\/6916080736978160897?embed_from=oembed&#038;music_info=1&#038;description=1&#038;autoplay=1&#038;muted=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; fullscreen; gyroscope; picture-in-picture; web-share\" allowfullscreen loading=\"lazy\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"tmnf_excerpt\"><div class=\"tmnf_excerpt\"><p>La directora Eva Degl\u2019Innocenti: \u201chablamos a la clase dirigente del futuro\u201d El Museo Arqueol\u00f3gico Nacional de Taranto &#8211; MArTA es una \u00e1gora del siglo XXI, centro de educaci\u00f3n e investigaci\u00f3n, espacio de vida, di\u00e1logo y compartir, en un impulso continuo hacia el futuro. Para nosotros, el futuro es tambi\u00e9n una expresi\u00f3n comunicativa moderna para hablar &hellip;<\/p>\n<\/div><\/div>","protected":false},"author":26,"featured_media":84632,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1700],"tags":[2850,2847,2846,2848,2849],"class_list":["post-104829","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-los-museos-en-artsupp-es","tag-eva-deglinnocenti-es","tag-marta-es","tag-museo-arqueologico-de-taranto-es","tag-taranto-es","tag-tiktok-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El Museo Arqueol\u00f3gico de Taranto llega a Tik Tok<\/title>\n<meta name=\"description\" content=\"El MarTA - Museo arqueol\u00f3gico de Taranto llega a Tik Tok, la red social m\u00e1s popular entre las nuevas generaciones.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.artsupp.com\/es\/el-museo-arqueologico-nacional-de-taranto-llega-a-tik-tok\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El Museo Arqueol\u00f3gico de Taranto llega a Tik Tok\" \/>\n<meta property=\"og:description\" content=\"El MarTA - 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