{"id":104129,"date":"2023-04-13T10:30:00","date_gmt":"2023-04-13T08:30:00","guid":{"rendered":"https:\/\/blog.artsupp.com\/at-maga-andy-warhol-serial-identity\/"},"modified":"2023-04-13T10:30:00","modified_gmt":"2023-04-13T08:30:00","slug":"at-maga-andy-warhol-serial-identity","status":"publish","type":"post","link":"https:\/\/blog.artsupp.com\/en\/at-maga-andy-warhol-serial-identity\/","title":{"rendered":"At Maga Andy Warhol Serial Identity"},"content":{"rendered":"\n<p>The <strong><a href=\"https:\/\/artsupp.com\/it\/gallarate\/musei\/maga-museo-arte-gallarate\" target=\"_blank\" rel=\"noreferrer noopener\">Maga<\/a> <\/strong>in <strong><a href=\"https:\/\/artsupp.com\/it\/gallarate?orig=411151\" target=\"_blank\" rel=\"noreferrer noopener\">Gallarate<\/a><\/strong> hosts the exhibition on <strong>Andy Warhol, titled <a href=\"https:\/\/artsupp.com\/it\/gallarate\/mostre\/andy-warhol-serial-identity-maga-museo-arte-gallarate\" target=\"_blank\" rel=\"noreferrer noopener\">Andy Warhol Serial Identity<\/a> <\/strong>until <strong>June 18, 2023<\/strong>.<\/p>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 id=\"the-maga-museum-along-with-more-than-one-hundred-and-fifty-institutions-participates-in-the-artsupp-card-with-the-card-you-can-visit-the-exhibition-with-a-reduced-ticket\" class=\"has-text-align-center wp-block-heading\"><strong>The Maga Museum, along with more than one hundred and fifty institutions, participates in the Artsupp Card! With the Card, you can visit the exhibition with a reduced ticket<\/strong>!<\/h4>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/artsupp.com\/it\/artsupp-card\" target=\"_blank\" rel=\"noreferrer noopener\">Discover the Artsupp Card!<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"674\" src=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1-1024x674.jpg\" alt=\"\" class=\"wp-image-89513\" srcset=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1-1024x674.jpg 1024w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1-300x198.jpg 300w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1-768x506.jpg 768w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1-1536x1011.jpg 1536w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1-350x230.jpg 350w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1-1320x869.jpg 1320w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1-600x395.jpg 600w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-12.18.53-1.jpg 1710w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><strong>Andy Warhol Serial Identity Maga <\/strong><\/figcaption><\/figure>\n<\/div>\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"andy-warhol-serial-identity\"><strong>Andy Warhol. Serial Identity <\/strong><\/h2>\n\n\n\n<p>In the large <strong>spaces of the museum<\/strong>, over <strong>200 works<\/strong> are displayed along with a significant section dedicated to the films of the <strong>American artist<\/strong>, one dedicated to <strong>Andy Warhol TV<\/strong>, and one to the complete series of vinyl covers created by <strong>Warhol.<\/strong><\/p>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button aligncenter is-style-outline is-style-outline--2\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/artsupp.com\/it\/gallarate\/mostre\/andy-warhol-serial-identity-maga-museo-arte-gallarate\" target=\"_blank\" rel=\"noreferrer noopener\">Go to the full exhibition <\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The <strong>exhibition<\/strong> indeed details the <strong>multifaceted and rich production<\/strong> of the father of <strong>American Pop Art<\/strong>, who was a <strong>painter, illustrator, screenwriter, film and television producer, director, cinematographer, and actor<\/strong>.<\/p>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"460\" height=\"714\" src=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.43.21.jpg\" alt=\"\" class=\"wp-image-89507\" srcset=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.43.21.jpg 460w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.43.21-193x300.jpg 193w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.43.21-350x543.jpg 350w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.43.21-300x466.jpg 300w\" sizes=\"(max-width: 460px) 100vw, 460px\" \/><figcaption class=\"wp-element-caption\"><strong>Campbell&#8217;s Soup Andy Warhol 1968 Silkscreen<\/strong><\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"from-the-index-book-to-the-exploding-plastic-inevitable\"><strong>From the Index Book to the Exploding Plastic Inevitable<\/strong><\/h2>\n\n\n\n<p>The <strong>exhibition path<\/strong> opens with the <strong>Index Book<\/strong> from 1967: it is an <strong>illustrated book<\/strong> that catapults the viewer into the atmospheres of the <strong>Factory<\/strong>, Warhol&#8217;s famous New York studio.<\/p>\n\n\n\n<p>Continuing, the exhibition is divided into <strong>15 sections<\/strong>, each focusing on an aspect of the production and the meteoric career of the most famous artist of <strong>Pop Art<\/strong>.<\/p>\n\n\n\n<p>Starting from the beginnings with <strong>Genesis Identity, Consumerism in Commercial Identities, Nature with Colorful Identities, the Interview Magazine<\/strong>, the <strong>Death<\/strong> which was a recurring theme in the artist&#8217;s poetry, then moving on to what <strong>Warhol<\/strong> defined as <strong>the myths of the West<\/strong> to conclude finally with <strong>publishing.<\/strong><\/p>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1022\" height=\"764\" src=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.29.29.png\" alt=\"\" class=\"wp-image-89505\" srcset=\"https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.29.29.png 1022w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.29.29-300x224.png 300w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.29.29-768x574.png 768w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.29.29-350x262.png 350w, https:\/\/blog.artsupp.com\/wp-content\/uploads\/2023\/04\/Schermata-2023-04-11-alle-11.29.29-600x449.png 600w\" sizes=\"(max-width: 1022px) 100vw, 1022px\" \/><figcaption class=\"wp-element-caption\"><strong>Lou Reed, Andy Warhol, 1966&nbsp;&nbsp;Still from video<\/strong><\/figcaption><\/figure>\n<\/div>\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>It is also worth noting that for the first time in <strong>Italy<\/strong>, <strong>Exploding Plastic Inevitable<\/strong>, an extraordinary performance by <strong>Warhol<\/strong> with the <strong>Velvet Underground<\/strong> and <strong>Nico<\/strong>, is presented to the public in an immersive format.<\/p>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong><a href=\"https:\/\/artsupp.com\/it\/gallarate\/mostre\/andy-warhol-serial-identity-maga-museo-arte-gallarate\" target=\"_blank\" rel=\"noreferrer noopener\">Andy Warhol. Serial Identity<\/a><\/strong> aims to emphasize how his research is characterized by absolute <strong>versatility<\/strong> and a <strong>desire for transformation<\/strong>.<\/p>\n\n\n\n<p>This is an <strong>exhibition<\/strong> that tells <strong>Warhol<\/strong> from all angles, retracing his entire creative universe: from the early drawings for <strong>publishing and fashion<\/strong> to the most important <strong>pop works<\/strong> where the main protagonists are <strong>musicians, directors, designers, politicians, actors, and the commercial brands<\/strong> of large companies, which became icons of a new way of living and consuming, banal elements of everyday life elevated to contemporary icons.<\/p>\n\n\n\n<p>The exhibition path concludes at the <strong>Milano Gate of Milan Malpensa Airport<\/strong>, with a large video wall dedicated to <strong>Andy Warhol TV<\/strong> and a spectacular installation.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"tmnf_excerpt\"><div class=\"tmnf_excerpt\"><p>The Maga in Gallarate hosts the exhibition on Andy Warhol, titled Andy Warhol Serial Identity until June 18, 2023. The Maga Museum, along with more than one hundred and fifty institutions, participates in the Artsupp Card! With the Card, you can visit the exhibition with a reduced ticket! Andy Warhol. Serial Identity In the large &hellip;<\/p>\n<\/div><\/div>","protected":false},"author":12,"featured_media":89512,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[784],"tags":[975,884,1032,2067,791],"class_list":["post-104129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-short-guide-to-the-exhibition","tag-andy-warhol-en","tag-exhibtions-in-italy","tag-italian-museums-en","tag-maga-en","tag-modern-art"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>At Maga Andy Warhol Serial Identity - Artsupp<\/title>\n<meta name=\"description\" content=\"The Maga in Gallarate hosts the exhibition on Andy Warhol, titled Andy Warhol Serial Identity until June 18, 2023.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.artsupp.com\/en\/at-maga-andy-warhol-serial-identity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"At Maga Andy Warhol Serial Identity - 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